Talking with Dan Quirk about the politicisation of inclusivity

In this episode of OUTcast, Daniel Cunill welcomes Dan Quirk, co-founder of the Quirk’s Event series, for a powerful discussion on inclusivity within the market research industry. The episode opens with Daniel celebrating the Market Research Society’s historic participation in London Pride and reflecting on global LGBTQ+ news—including concerning developments in Hungary and the UK. 

Dan shares the evolution of LGBTQ+ meetups at Quirk’s events, initially launched during the pandemic era to foster a sense of belonging. Despite modest beginnings, the initiative has grown, symbolizing a commitment to inclusivity without commercial intent. Together, they explore how DEI efforts are becoming increasingly politicized and the importance of continuing these conversations. 

Dan emphasizes that creating inclusive spaces is not a political statement but a professional and moral responsibility. The episode closes with optimism for the future, crediting younger generations for their openness and empathy, while acknowledging the ongoing challenges. A thoughtful and timely conversation that underscores the role of the insights industry in reflecting and respecting the full spectrum of society.